MARC details
| 000 -LEADER |
|---|
| fixed length control field |
03658cam a2200613 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
1670406873 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
DE-627 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20241227222311.0 |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION |
|---|
| fixed length control field |
tu |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
190731s2019 gw ||||| 00| ||ger c |
| 015 ## - NATIONAL BIBLIOGRAPHY NUMBER |
|---|
| National bibliography number |
19,N31 |
| Source |
dnb |
| 016 7# - NATIONAL BIBLIOGRAPHIC AGENCY CONTROL NUMBER |
|---|
| Record control number |
1191585956 |
| Source |
DE-101 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
3836271419 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9783836271417 |
| Terms of availability |
geb.. : EUR 39.90 |
| 024 3# - OTHER STANDARD IDENTIFIER |
|---|
| Standard number or code |
9783836271417 |
| 028 52 - PUBLISHER OR DISTRIBUTOR NUMBER |
|---|
| Publisher or distributor number |
459/07141 |
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
(DE-627)1670406873 |
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
(DE-599)DNB1191585956 |
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
(OCoLC)1110709715 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
DE-627 |
| Language of cataloging |
ger |
| Transcribing agency |
DE-627 |
| Description conventions |
rda |
| 041 ## - LANGUAGE CODE |
|---|
| Language code of text/sound track or separate title |
ger |
| 044 ## - COUNTRY OF PUBLISHING/PRODUCING ENTITY CODE |
|---|
| ISO country code |
XA-DE-NW |
| 082 0# - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.872 |
| Assigning agency |
DE-101 |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
650 |
| -- |
004 |
| Assigning agency |
DE-101 |
| 084 ## - OTHER CLASSIFICATION NUMBER |
|---|
| Classification number |
EDV 953 |
| Number source |
sfb |
| 084 ## - OTHER CLASSIFICATION NUMBER |
|---|
| Classification number |
ST 252 |
| Assigning agency |
DE-14/sred |
| Number source |
rvk |
| Authority record control number or standard number |
(DE-625)rvk/143627: |
| 084 ## - OTHER CLASSIFICATION NUMBER |
|---|
| Classification number |
54.65 |
| Number source |
bkl |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Erlhofer, Sebastian |
| Relator term |
VerfasserIn |
| Authority record control number or standard number |
(DE-588)129900168 |
| -- |
(DE-627)581090861 |
| -- |
(DE-576)183472225 |
| Relationship |
aut |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Website-Konzeption und Relaunch |
| Remainder of title |
Planung, Optimierung, Usability |
| Statement of responsibility, etc. |
Sebastian Erlhofer, Dorothea Brenner |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
2., aktualisierte und erweiterte Auflage |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Place of production, publication, distribution, manufacture |
Bonn |
| Name of producer, publisher, distributor, manufacturer |
Rheinwerk Verlag |
| Date of production, publication, distribution, manufacture, or copyright notice |
2019 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
545 Seiten |
| Other physical details |
Illustrationen, Diagramme |
| Dimensions |
24 cm x 16.8 cm |
| 336 ## - CONTENT TYPE |
|---|
| Content type term |
Text |
| Content type code |
txt |
| Source |
rdacontent |
| 337 ## - MEDIA TYPE |
|---|
| Media type term |
ohne Hilfsmittel zu benutzen |
| Media type code |
n |
| Source |
rdamedia |
| 338 ## - CARRIER TYPE |
|---|
| Carrier type term |
Band |
| Carrier type code |
nc |
| Source |
rdacarrier |
| 490 0# - SERIES STATEMENT |
|---|
| Series statement |
Rheinwerk Computing |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Titelzusatz auf dem Umschlag: Struktur, Gestaltung, Usabiliy, UX und Website-Technik ; Inbound-Marketing, Traffic generieren, Conversion-Optimierung ; neue Impulse für Konzeption und eigene Projekte |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Titelzusatz auf der Rückseite des Umschlages: Für Windows, macOS, Linux |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc. |
Ob Neustart oder Relaunch, eine erfolgreiche Website benötigt eine solide Konzeption und eine klare Nutzerzentrierung. Dieses Praxishandbuch hilft Ihnen, erfolgreiche Webseiten zu konzipieren. Es enthält zahlreiche Rezepte und Praxisbeispiele für alle Aufgabengebiete der Website-Konzeption, von Strategie und Planung über Design und Layout bis hin zum integrierten Inbound-Marketing. Profitieren Sie von Erkenntnissen aus der Kommunikationswissenschaft und Psychologie, um Ihre Website bedarfsgerecht an Ihre Zielgruppe anzupassen. Inkl. Wireframes für Ihre eigene Website-Konzeption. Die 2. Auflage dieses Paxisbuches wurde komplett aktualisiert und erweitert um folgende Themen: Mikro-Konzeption und Einsatz verschiedener Seitenelemente wie Text und Medien, Teaser, Call-to-Actions, Trust-Elemente u.v.m. Tipps für Testing und Qualitätssicherung vor dem Relaunch. Webanalyse nach dem Relaunch zur direkten Erfolgsmessung im Hinblick auf Technik und Nutzerverhalten Jetzt mit Checklisten zum Download! |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Unternehmen |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Relaunch |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Website |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Online-Marketing |
| 951 ## - EQUIVALENCE OR CROSS-REFERENCE--GEOGRAPHIC NAME/AREA NAME [OBSOLETE] [CAN/MARC only] |
|---|
| Geographic name |
BO |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Brenner, Dorothea |
| Relator term |
VerfasserIn |
| Authority record control number or standard number |
(DE-588)1161758135 |
| -- |
(DE-627)1025214196 |
| -- |
(DE-576)506857131 |
| Relationship |
aut |
| 710 2# - ADDED ENTRY--CORPORATE NAME |
|---|
| Corporate name or jurisdiction name as entry element |
Galileo Press |
| Relator term |
Verlag |
| Authority record control number or standard number |
(DE-588)1065964404 |
| -- |
(DE-627)817428046 |
| -- |
(DE-576)425621332 |
| Relationship |
pbl |
| 776 08 - ADDITIONAL PHYSICAL FORM ENTRY |
|---|
| Relationship information |
Erscheint auch als |
| Note |
Online-Ausgabe |
| Main entry heading |
Erlhofer, Sebastian |
| Title |
Website-Konzeption und Relaunch |
| Edition |
2., aktualisierte und erweiterte Auflage |
| Place, publisher, and date of publication |
Bonn : Rheinwerk Verlag, 2019 |
| Physical description |
1 Online-Ressource (545 Seiten) |
| Record control number |
(DE-627)173884126X |
| International Standard Book Number |
9783836271431 |
| 780 00 - PRECEDING ENTRY |
|---|
| Relationship information |
Vorangegangen ist |
| International Standard Book Number |
9783836245579 |
| 856 42 - ELECTRONIC LOCATION AND ACCESS |
|---|
| Uniform Resource Identifier |
<a href="http://deposit.dnb.de/cgi-bin/dokserv?id=7d6994c56f8e4fd88e8b86886c5c101a&prov=M&dok_var=1&dok_ext=htm">http://deposit.dnb.de/cgi-bin/dokserv?id=7d6994c56f8e4fd88e8b86886c5c101a&prov=M&dok_var=1&dok_ext=htm</a> |
| Contact for access assistance |
X:MVB |
| Electronic format type |
text/html |
| Hours access method available |
2019-07-31 |
| Materials specified |
Inhaltstext |
| 856 42 - ELECTRONIC LOCATION AND ACCESS |
|---|
| Uniform Resource Identifier |
<a href="https://d-nb.info/1191585956/04">https://d-nb.info/1191585956/04</a> |
| Contact for access assistance |
B:DE-101 |
| Electronic format type |
application/pdf |
| Hours access method available |
2020-12-02 |
| Materials specified |
Inhaltsverzeichnis |
| 936 rv - OCLC/CONSER MISCELLANEOUS DATA (OCLC); PIECE USED FOR CATALOGING (pre-AACR2) (RLIN) |
|---|
| OCLC control number(s) of parallel record(s) (OCLC); Piece used for cataloging, PUC (RLIN) |
ST 252 |
| 936 bk - OCLC/CONSER MISCELLANEOUS DATA (OCLC); PIECE USED FOR CATALOGING (pre-AACR2) (RLIN) |
|---|
| OCLC control number(s) of parallel record(s) (OCLC); Piece used for cataloging, PUC (RLIN) |
54.65 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
Dewey Decimal Classification |
| Koha item type |
Books |
| Suppress in OPAC |
No |