TY  - BOOK
AU  - Salenbacher,Jurgen
TI  - Creative Personal Branding: The Strategy to Answer: What’s next
SN  - 9789063693602
U1  - 650.1 
PY  - 2013///
CY  - Amsterdam
PB  - BIS Publishers
N1  - Description based on publisher supplied metadata and other sources
N2  - In six chapters, Jürgen Salenbacher describes the importance, especially in the creative industries to collaborate, inspire, and to participate creatively and yet efficiently to achieve goals in the global market; Cover Page -- Table of Contents -- Preface -- 1. Reflect! -- 2. Reframe! -- 3. Create! -- 4. Grow! -- 5. Differentiate! -- 6. Go! -- Notes -- Thanks -- About Author -- Short Booklist -- Back Cover
UR  - https://ebookcentral.proquest.com/lib/kxp/detail.action?docID=4045029
ER  -