TY - BOOK AU - Horowitz,Ben TI - The hard thing about hard things: building a business when there are no easy answers SN - 9780062273208 (hardcover : acidfree paper) AV - HD62.5 .H6479 2014 U1 - 658.403 23 PY - 2014///] CY - New York PB - Harper Business KW - New business enterprises KW - Management KW - Entrepreneurship KW - Success in business N1 - From Communist to venture capitalist -- "I will survive" -- This time with feeling -- When things fall apart -- Take care of the people, the products, and the profits--in that order -- Concerning the going concern -- How to lead even when you don't know where you are going -- First rule of entrepreneurship: there are no rules -- The end of the beginning N2 - Ben Horowitz, co-founder of Andreessen Horowitz and one of Silicon Valley's most respected and experienced entrepreneurs, offers essential advice on building and running a startup -- practical wisdom for managing the toughest problems business school doesn't cover, based on his popular ben's blog ER -